The brand is reallocating nearly 75% of its advertising budget to digital platforms, moving away from its earlier heavy reliance on the tournament.
TVC Featuring Shah Rukh Khan & Sanya Malhotra
‘Built with All Heart’, in collaboration with Gujarat Titans during IPL 2026,
BKT Tyres has rolled out its latest campaign, ‘Jurrat’, featuring Ranveer Singh.
X is continuing to refine its user experience with a set of new updates aimed at making conversations more seamless and content creation more intuitive. One...
Allu Arjun has officially revealed Raaka, his much-anticipated collaboration with director Atlee, marking a major moment for fans and the industry alike. The announcement, timed with...
The streaming giant has opened the mandate to multiple agencies, inviting them to compete for the business.
As part of this development, WPP Media has been named the media partner for Wendy’s in the U.S., reinforcing the long-standing relationship between the two.
India has partnered with the globally popular anime One Piece
Known for his commitment to fitness and disciplined lifestyle, he represents both aspiration and approachability